Bvlgari's B.zero1: The Epitome of Design Excellence & Priceless Perfection.

Did you know that the spiral design of the renowed B.zero1 collection by Bvlgari is in fact a metaphor for transition? That it depicts the extremes of beginning to end and symbolizes the coexistence of past and future? Such profound philosophy in design... and all this while, I only though of it as a clever design! A spring ring.

Inspired by two classic Bulgari icons: the Tubogas and the famous BVLGARI BVLGARI double logo, this extremely successful line is the perfect harmony of these two legendary classics by the world's leading jeweler!

Since its launch at the beginning of the new millenium, B.zero1 has since become the most successful collection in Bulgari’s history. More than 1,400,000 pieces sold to date!

In the 2010 collection, this world leader in contemporary jewelry innovates by fusing pink gold and ceramic in white or black.

The 2010 collection draws inspiration from its Chandra collection (1994). Chandra is "moon" in Sanskrit. Through the innovative use of porcelain, the ring exudes the enchanting glow of the celestial planet, especially when paired with pink gold. It seems written in the stars that this collection is destined to become an icon in contemporary jewelry!

Above: The Anish Kapoor

Anish Kapoor, one of the world’s most acclaimed living artists, was invited to interpret Bulgari’s iconic ring. The renowned artist is interested in the manipulation and interaction of different materials and their distinctive reflections. Some of his most famous works investigate the concave surfaces of steel and his new B.zero1 ring for Bulgari embodies his artistry and investigation in art. Who would mind a work of art on her finger! Definitely not me!

The new B.zero1 collection includes earrings, bracelets and pendants. They will be available in all Bulgari shops. Time to make a visit!

(Photos courtesy of Bvlgari)

Visit Bvlgari!